Category: Branding

Brand Style Guidelines – Why Every Business Needs Them

Creating brand guidelines is essential for establishing and maintaining your brands identity, but many business owners and executives overlook this important step. By forgoing the style guide, you risk creating an unclear and inconsistent message, resulting in poor user experiences and lower engagement rates. Let's dive deeper into why your brand needs guidelines. Top 3 Reasons to Create Brand Style Guidelines Create a cohesive brand narrative across multiple platforms "90% of consumers expect that their experience with a brand will be similar across all platforms and devices." Source Brand guidelines provide your designers, developers and content creators with the rules…